What's important for shoppers when topping-up?

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There are a wide range of factors which are important to consumers when convenience shopping. Globally, the main priorities are:
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You may think where is price? Well cheap prices is number 7 on the list.
As you can see other operational and people related factors are all more important to shoppers.
Want to find out more great facts? Contact us here
Convenience shoppers across Europe – FREE INFOGRAPHIC
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him! international is delighted to release the first part of an infographic comparing convenience shopper insights across 6 markets in Europe.
Click here to download a copy.
Contact us for more information and to access our latest data & insights.
Global convenience shopper data and insights are NOW AVAILABLE. Contact us to access our exec summary or full data across 11 countries.
The report covers:

Channel usage
Influences, drivers and deterrents
Shopping missions
Importances & ratings
Convenience sectors’ category credibility
Promotions and Price image
Technology, communication & engagement
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