Menu Strategy The First Step in Menuboard Optimization

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Surprisingly, many restaurant chains do not have a well-documented menu strategy linked to high-level business objectives. Creating a menu strategy is the critical first step in developing optimized and effective menuboards.

Where Do You Stand With Your Menu Strategy?

Do you have a documented menu strategy in place? Have you developed your business objectives? Have you prioritized your food platforms? Have you identified the key opportunities that will allow you to realize your business objectives? If not, King-Casey can help. We will work closely with your team to develop and document a business-driven menu strategy, the critical first step in menuboard optimization. 

Get a Free Copy of Menu Strategy Modeling

If you would like a copy of our 4-page King-Casey Report to learn more about navigating your way to an optimized menuboard, please click here.

About King-Casey

For more than half a century, we have been helping companies build competitive brands by dramatically improving the customer experience. Our highly creative solutions are firmly grounded in insights derived from hard data about consumer behavior. Our solutions are designed to delight your customers and help you achieve your business objectives. We provide a complete range of services including assessment, research, branding, path to purchase merchandising, menuboard optimization, store design, and rollout. We will help you develop innovative solutions that result in increased customer loyalty, higher sales and greater return on investment. We will make a positive impact on your business while exciting your customers with fresh, innovative and competitive design solutions. Be sure to visit our website: www.king-casey.com.

For more information please contact:

King-Casey (USA), Howland Blackiston, Principal, T: +1 203 571 1776

King-Casey-Arabia, Mohammad Al Tabshi, T: +966 555 6464 79

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