Kraft Foods facing $US40bn takeover by Brazil’s 3G Capital

DANA CIMILLUCA
MARCH 25, 2015
THE WALL STREET JOURNAL

Brazilian private-equity firm 3G Capital is in talks to buy Kraft Foods Group, according to a person familiar with the matter, in a deal that would transform the industry and likely be worth more than $US40 billion.
The acquisitive Brazilian private-equity firm has been looking for acquisition targets after it raised some $US5 billion for deal making.
Its last big takeover was that of ketchup maker HJ Heinz Co.
Kraft, the global maker of foodstuffs including Vegemite, has a market value of roughly $US37 billion.
Given typical premiums paid in takeover deals, a sale of the food company could be valued at well over $US40 billion.
Wall Street Journal

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