Today marks a very special milestone for us as we celebrate 10 years since Convenience Measures Australia #CMA was established.
When Corinne and Brett started the business a decade ago, they simply hoped to build something sustainable while making a positive difference to the Convenience Channel. In those early days, CMA operated from the family dining table, which was cleared for meals and then transformed back into a workspace where much of the work was completed manually together.
While Brett was working in the business full-time, Corinne’s unwavering support and contribution behind the scenes were instrumental from day one.
Over the years, we have evolved significantly. Better processes, technology, and automation now allow us to deliver insights faster and focus more of our energy on helping strengthen the channel we are passionate about supporting.

This milestone would not have been possible without the many people who have been part of our journey. We are grateful to our past and present team members whose dedication has helped shape CMA, and to our partners who have shared our values, supported our business, and contributed to our growth along the way.
Like every business, we have faced challenges. Without question, navigating COVID was the most significant test we encountered, making us more resilient and appreciative of the relationships that have helped us endure and grow.
And finally, to our wonderful clients, thank you. Your trust, support, and loyalty have made this milestone possible. We are genuinely grateful for the relationships we have built over the past decade and never take your confidence in us for granted. Without your ongoing support, CMA would not be where it is today.
As we reflect on the journey so far, we are proud of what we have achieved and excited about what lies ahead.
Here’s to 10 years of CMA, and to the next chapter!
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