BHS chief Philip Green vows to take on big four supermarkets with 50 discount shops

Ruki Sayid
Apr 07, 2014
The billionaire Topshop boss, who bought BHS for £200million in 2000, has pledged to be 10% cheaper on food and drink than the major players
High street tycoon Sir Philip Green has vowed to take on the big four supermarkets by launching 50 discount BHS Food shops.
The billionaire Topshop boss has pledged to be 10% cheaper on food and drink than the major players.
Sir Philip, who bought BHS for £200million in 2000, said: “There’s no point in opening up and getting torn apart because we haven’t got competitive prices.
“We know what we’re going into – the most competitive landscape for some time.
“If you don’t buy a ticket, you can’t win the lottery.”
We put his price pledge to the test at the first BHS Food store in Staines, Surrey, and it proved the cheapest.
Our shopping list included 18 like-for-like staple items including bread, milk, eggs, cheese, a ready meal, loo rolls and washing-up liquid.
The total bill came to £30.82 at BHS – compared to £32.28 at Asda, £37.20 at Tesco, £35.54 at Morrisons and £41.08 at Sainsbury’s.
BHS Food has opened a second store in Warrington, Cheshire, in the past few days and a third is set to open in Romford, Essex, this month.
If his venture proves successful, Sir Philip plans to put a corner shop into 150 BHS stores nationwide.
http://www.mirror.co.uk/money/city-news/bhs-discount-food-stores-topshop-3386498#ixzz2yEsTmyGA