Aldi hits new high in supermarket wars

Aldi’s share of Australia’s $90 billion supermarket budget continues to grow, new supermarket expenditure data shows. Since Roy Morgan last revealed the state of Australia’s grocery market six months ago, Aldi has continued to increase its market share, while Coles is steady and both Woolworths and IGA have declined. The latest Supermarket Currency report from Roy Morgan Research shows Australia’s grocery buyers spent $90.3 billion at supermarkets during the 12 months to March 2017. Of that, $32.2 billion was spent at Woolworths (35.7 percent of the market, down from 36.3 percent in the year to September 2016) and $30.0 billion at Coles (33.2 percent, unchanged). Aldi claimed $11.9 billion of grocery buyers’ expenditure during the year (13.2 percent, up from 12.5 percent), stretching its lead over IGA which fell to $8.4 billion (9.3 percent, down from 9.8 percent). The combined share of other supermarkets rose from 8.1 percent to 8.6 percent, or $7.8 billion.

Source: www.roymorgan.com

Aldi shaking up the mobile phone market

Telstra continues to rule the roost in the mobile market but it is discount retailer Aldi that is grabbing the attention of consumers. According to the latest report from research firm Kantar, Telstra has increased its overall market share to 41.4 per cent, mostly at the expense of rival Vodafone Hutchison Australia. The gains for Telstra in the past 12 months have come in the postpaid market, where it has managed to increase its share by 2 percentage points to 42.8 per cent. Its share of the prepaid market fell 2.8 percentage points, to 38.9 per cent, during the period. The lucrative postpaid sector makes up 65 per cent of the total mobile market. But the biggest mover up the charts is Aldi, which entered the budget mobile market in 2013. The retailer, which offers 3G and 4G plans over Telstra’s networks, has increased its overall market share from 1.7 per cent to 2.8 per cent over a 12-month period.

Source: www.theAustralian.com.au