Great to see so many of you at the AACS summit this week. We were delighted to reveal some of the key headlines from our latest P&C shopper research to such an esteemed audience!
There is a huge opportunity to attract the growing number of shoppers ‘topping up’
- Currently 73% of Australians do some form of top-up shopping.
Discounters are growing worldwide however Australian P&C stores are in a strong position to fight back
- 18% of Australian shoppers are visiting P&C stores for top up shopping, compared to 6% visiting discounters.
Shoppers trust the P&C channel for their food-to-go – it’s time to move from good to great!
- Nearly half of the Australian population buy food/drinks-to-go – it remains an important focus in Australia
Click here if you’d like to chat more about our P&C shopper research.
Keep a look out for the full headlines from the AACS conference coming your way next week!
Check out our brand new Australian shopper report here
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