CELSIUS STOCK SOARS AS DRINK MAKER BUYS RIVAL, TOPS SALES ESTIMATES

Celsius Holdings (CELH) shares skyrocketed 25% Friday, a day after the energy-drink maker expanded its efforts to reach women by acquiring rival Alani Nu for a net purchase price of $1.65 billion.

The company also posted better-than-expected financial results.2

Celsius said the deal consists of $1.80 billion in cash and stock plus $150 million in tax assets.

It is purchasing Alani Nu from co-founders Katy and Haydn Schneider and Congo Brands co-founders Max Clemons and Trey Steiger. Congo Brands operates Alani Nu.

Celsius noted that along with the initial agreement, the sellers stand to potentially make another $25 million earn-out based on 2025 performance.

Celsius CEO John Fieldly explained that the company expects the move will help expand the availability of Alani Nu products and “help more people achieve their wellness goals with great-tasting, functional product options at more moments throughout their lives.”

The transaction is expected to close in the second quarter.

Along with the Alani Nu news, Celsius reported fourth-quarter revenue of $332.2 million, which topped Visible Alpha consensus. Adjusted earnings per share (EPS) of $0.14 was just short of estimates.

Even with today’s advance, shares of Celsius Holdings have lost about half their value in the last year.

CELH
TradingView

Do you have a news tip for Investopedia reporters? Please email us at tips@investopedia.com

View article source here.

Posted in

Subscribe to our free mailing list and always be the first to receive the latest news and updates.