The Daily Telegraph
February 20, 2012
IT’S the dreaded drudgery at the end of a long commute – a visit to the supermarket to restock the kitchen.
But now workers may be able to combine their journey with their shopping trip as walls at bus stops, train stations and shopping centres are turned into virtual supermarkets. The walls, which look like ordinary Woolworths supermarket shelves, let commuters pick their groceries, pay for their order and have it delivered to home or work — all with a tap of their smartphone.
While only in its initial trial period, the service is tipped to be available to 90 per cent of the population, with a minimum spend of $30 and a maximum delivery charge under $13.
Speaking at the launch of the concept at Sydney’s Town Hall station yesterday, Woolworths innovation manager Has Fakira said busy workers could save valuable time.
“People going to or from work could end up saving two hours a week from ducking past the wall, quickly selecting their favourite items and having them delivered the next day,” Mr Fakira said.
“At stations like Town Hall, more than 120 of our most popular products will be displayed, giving customers the choice to pick their favourite items.”
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