Daniel Nolan
January 5, 2016
Innovation Excellence
Many articles these days talk about reasons why companies should consider innovation as a core discipline. A quick Google search on “why innovate†produces 23,600,000 results. There is a plethora of opinions regarding innovation and why it is important. Competition is usually one of the reasons but not the only one, especially when looking how the world will be in the near future. Innovation becomes a critical survival skill when looking at predictions for how we will live, work, and communicate as early as 2020.
Successful innovation involves a level of prediction. Successful businesses not only respond to their current customer or organizational needs, but also anticipate future trends and develop an idea, product, service, process or tools that allows them to meet future demand rapidly and effectively. Being aware of opportunities that exist now, or that are likely to emerge in the future can assist in focusing an innovation program. Six categories of predictions emerge that, if come true, provide great opportunities and motivation companies to innovate, especially existing small and mid size companies.
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