Amidst a return to post-pandemic normalcy and rapid inflation, consumers find themselves at the centre of a storm.
With price becoming a top concern, shoppers are modifying their behaviours to minimise the impact on their wallets.
The new research report, Snackonomics, drills into the $135B snacking segment, revealing insights into shopper preferences around channel choices, brand-versus-private-label, meal behaviours, pack sizes, ingredient formulation, and more.
The fast-growing snack market may be viewed as a microcosm of shopper trends across the total food market, reflecting widespread consumer preferences for value, convenience, flavour profiles, and healthy ingredients.
Learn more about snack market trends and shifts; the evolution of when and where people are eating; and nutrition and formulation.
Download the report here to learn which 5 levers snack brands can utilise to find growth beyond inflation.
Source: NIQ
Subscribe to our free mailing list and always be the first to receive the latest news and updates.